GoodDollar was founded and created by entrepreneur, technologist and philanthropist Yoni Assia. A longtime proponent for deploying technological innovation to address challenges with wealth disparity, Yoni has been a champion of basic income and different approaches to wealth and capital distribution since the mid-2000’s, initially introducing the GoodDollar concept in 2008. His staunch belief in expanding access to capital markets drove him to found eToro in 2007, which today is the world’s largest social investing network with over 12 million registered users from more than 100 countries.
Yoni’s mission is to disrupt the old banking industry and replace it with a new online transparent and social financial system for the benefit of everyone, and believes that blockchain technology offers the possibility of financial inclusion for all. Yoni is a member of the Young President’s Organization (YPO), and was included by Financial News in its prestigious Fintech 40 ranking and by City A.M. as a Fintech 100 top influencer.
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